[LIONSGATE] Coordinator, Marketing Strategy

Lionsgate is seeking an organized and creative Coordinator, Marketing Strategy with a passion for film and marketing. This individual will support the strategy team in executing campaigns, strategic planning, and initiatives aligned with team goals. In addition, they will work cross-functionally within the motion picture group, collaborating with creative, publicity, digital, media, sales, and external parties. This role will assist in crafting, developing and implementing marketing strategies for a range of film releases. Furthermore, they will assist in strategic planning and operational execution of campaigns, including theatrical promotions, international deliverables, and media initiatives. The ideal candidates will have 1-2 years of experience in marketing or the entertainment industry and thrive in a fast-paced, deadline-driven environment.

RESPONSIBILITIES

  • Create and present title sales slides to the Sales team. 

  • Coordinate meetings, take detailed notes, and support team follow-ups.

  • Oversee metadata, artwork, and software systems entries for new releases.

  • Collaborate with the Copywriting/Proofing team on copy and metadata requests.

  • Coordinate and distribute strategic briefs, campaign documents, and one-pagers.

  • Assist in creating of marketing materials and filmmaker presentations for internal teams.

  • Process invoices for the strategy team, supports the strategy team on title budget processing and status. 

  • Communicating invoice and coding information with Vendors and other internal departments as needed.

  • Support international asset delivery and creative material requests, routing assets for approvals.

  • Assist with vendor communications, invoice processing, and budget management for marketing campaigns and title specific initiatives.

QUALIFICATIONS

  • Excellent written and verbal communication skills.

  • Proficient in Microsoft Office, Excel, Google Sheets, and PowerPoint.

  • Exceptional attention to detail and the ability to track multiple moving pieces.

  •  Bachelor’s degree in Marketing, Business, Communications, or a related field.

  • Passionate about films and marketing, with a creative mindset and a keen eye for detail.

  • At least 1 year of administrative experience in marketing or production at a studio or similar organization.

  • Strong project management and organizational skills, with the ability to multitask and meet tight deadlines.

  • Ability to adapt quickly to changes and work effectively under pressure in a fast-paced environment

Jaia Thomas